Resources

More than ever designers have a wide range of tools and skills. From this perspective, using product analytics might be the most distinguishable one for product designers. In this article, I’ll try to break down how to connect metrics to the design process and apply the findings to design future improvements.

2022 was another stellar year for Dataroid. As we continued to provide our customers with an amazing consumer experience, we added new leading brands to our client portfolio. We also focused on our employees and partners just as much to make sure we enter 2023 with the same excitement we had over the course of 2022.

In the contemporary age, the amount of information produced is greater than ever. As sales promotions ingest enormous amounts of data, the information collected might be scattered or redundant, raising questions about the accuracy of the information they include. 

We all know what it’s like that first time you meet a new product, see if you like it, and really fall in love. Or fall in hate, as the case may be. Well there’s a word for that whole process, and today we’ll be focusing on what is one of the very first stages of the customer journey, on how to optimize the onboarding experience so that you never lose a potential customer before you’ve claimed them in the first place.

Market basket analysis is a method that searches for connections between items in a commercial environment. Despite its name, market basket analysis extends beyond the typical supermarket setting. Any group of products can be analyzed using the market basket method to find affinities that can be used in some way.

When it comes to building a brand and building a product – and hurrying on to promoting sales – there’s almost always a balance every business needs to find between developing things quickly and developing things perfectly.